Marketing Campaign Operations Center

A multi-channel marketing campaign operations center where teams review a portfolio of campaigns, plan and track deliverables on a Kanban board, monitor spend, revenue, and conversion performance through analytics charts, and use sample AI assistance for campaign optimization, ad copy variants, and anomaly explanation. Syncfusion Grid, Kanban, Chart, AI AssistView, Dialog, DropDownList, DateTimePicker, and Button components drive the four-page React application, while a deterministic local sample AI provider grounds every suggestion in the current campaign records.

Industries

• Business & Professional Services

Components used

• Grid — Presents the campaign portfolio with sortable, filterable, and paged columns for channel, status, period, budget, spend, revenue, ROAS, and conversions across light and dark themes.
• Kanban — Tracks campaign deliverables across Backlog, In Production, In Review, Ready for Launch, and Completed stages with allowed stage transitions and per-card channel, priority, and due-date metadata.
• Chart — Visualizes performance analytics with spend versus revenue column and stacked series, conversion trend lines, and a channel budget share donut on the Performance Analytics page using the BDS Sales CRM token palette.
• AI AssistView — Hosts the sample AI Campaign Studio assistant for campaign optimization analysis, ad copy variant generation, and ROAS anomaly diagnosis, with suggestions grounded in the current campaign records.
• Dialog — Opens the New Deliverable dialog on the Planning Board to capture title, channel, stage, priority, assignee, and due date before adding a deliverable to the active store.
• DropDownList — Filters and selects channel, status, period, and audience values across the Portfolio, Planning, Analytics, and AI Studio pages with accessible labels and theme-aware styling.

See how Marketing Campaign Operations Center uses Syncfusion UI components to support Analytics & Dashboards.